A look inside Music at FPD

A look inside Music at FPD

Thursday, May 1, 2014

Commercial Jingles

During the month of April, 5th grade chorus members had a chance to help me try out the brand new Quaver's Marvelous World of Music Curriculum.  It's an interactive, multimedia program for grades K-5.  It's a very impressive product!  

One of the components of the 5th grade curriculum is called the "Commercial Jingle Project." Over about 7-8 class periods, students worked in small groups to create a promotional package for a fictional product.  They came up with a product, a poster for their product, a 30 second ad copy (the "spiel" for the commercial) with live background music, and a catchy jingle with recorded backing tracks.  

We took two days to present our commercials in class.  It was sort of like the 5th grade equivalent of Shark Tank!  Below are a few videos of some of the presentations.  There's a video of each group's ad copy with background music and a video of their jingle.  You'll see the videos for Relax Central (a comfy chair for school), Cutty Cutters (a programmable hair-styler), and Micro Magic (a microwave-style product that creates any food you program it to!). 

*Note:  Please forgive the poor quality of these videos.  I was filming on my iphone while simultaneously running the sound for all the groups.  

Relax Central Ad Copy

Relax Central Jingle

Cutty Cutters Ad Copy

Cutty Cutters Jingle

Micro Magic Ad Copy

Micro Magic Jingle